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Posts from the ‘sneak peek’ Category

Sneak Peek: Fall/Winter ’14 Atmosphere

While fall weather is (thankfully) still a few months away, the time to talk fall knitting is now! We’re just a week away from officially unveiling our new collection for Fall/Winter ’14. Can’t wait that long? Here’s what you need to know… Read more

What Inspires: Sonia Delaunay

In college, I had a wonderful art history teacher who believed that the best way to study great artists was to research their sketchbooks. We spent all our time looking for as many sketches and scribbles as we could find leading up to their great paintings. We rarely even bothered with the final pieces! It really opened my eyes to new artists I had never heard of before – artists I never thought I would appreciate as much as I do now. Sonia Delaunay is one of those artists that continues to inspire me. Read more

On Location: Fall/Winter ’14 Photography

It’s hard to believe we’re already closing in on the final day of photography for our Fall/Winter ’14 season. It seems like just the other day, Norah and Emily were discussing themes, picking locations and anxiously  awaiting the arrival of finished pieces. Well to be honest, those last two things were still occurring just a few days ago. But despite a major time crunch, everything came together as usual.

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Spring/Summer 2014 Preview

I don’t know about you, but after experiencing this week’s polar vortex, I’m more than ready to think about spring! I’m longing for warm, sunny days, blooming flowers and beautiful lightweight knits! Are you with me?  Read more

Behind the Scenes: Fall/Winter 2013 Photo Shoot

Are you excited for our Fall/Winter 2013 collection? We’ll be sharing it with the rest of the knitting industry at this weekend’s TNNA (The National Needlearts Association) trade show, but you can get the inside details tomorrow’s KnitBits! Read more

Fall/Winter 2013 Preview

Can you believe it’s almost time for a new season of Berroco patterns? That means eight new booklets with more than 70 beautiful patterns! We’ll be sharing our full collection for Fall/Winter ’13 in just a few weeks! But really, who can wait that long?  Read more

Norah’s Knits: Sneak Peek

Wheew…the five grueling days of photo shoot are finally over. The shoots can be fun.  It’s so great to see our designs styled and photographed, but that all takes a lot of work and many decisions made on the fly.  It always feels like performance art. Read more

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