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Posts from the ‘photography’ Category

Spring/Summer 2014 Preview

I don’t know about you, but after experiencing this week’s polar vortex, I’m more than ready to think about spring! I’m longing for warm, sunny days, blooming flowers and beautiful lightweight knits! Are you with me?  Read more

Barrison’s Travels: New Hampshire Photo Shoot

Barrison bearly had a chance to get over the jet lag from her SoCal vacation before she was on the road again. This time she joined the rest of the design team for our Spring/Summer ’14 photo shoot in New Hampshire. Since it was her second trip to the Granite State, she didn’t have to knit anything new! She put on her favorite cable sweater and headed north. Read more

Behind the Scenes: Fall/Winter 2013 Photo Shoot

Are you excited for our Fall/Winter 2013 collection? We’ll be sharing it with the rest of the knitting industry at this weekend’s TNNA (The National Needlearts Association) trade show, but you can get the inside details tomorrow’s KnitBits! Read more

Fall/Winter 2013 Preview

Can you believe it’s almost time for a new season of Berroco patterns? That means eight new booklets with more than 70 beautiful patterns! We’ll be sharing our full collection for Fall/Winter ’13 in just a few weeks! But really, who can wait that long?  Read more

Norah’s Knits: Sneak Peek

Wheew…the five grueling days of photo shoot are finally over. The shoots can be fun.  It’s so great to see our designs styled and photographed, but that all takes a lot of work and many decisions made on the fly.  It always feels like performance art. Read more

On Location: Fall/Winter 2013 Photo Shoot

I’m writing today from the beautiful village of Wickford, located on Rhode Island’s Narragansett Bay. Photo shoots are so much fun!

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Norah’s Knit’s: Getting Ready for Photography

Our five days of photography starts today! Last week I steamed a lot of garments and I’ve gotten to know all 90 something of them inside and out. Of course, I was already pretty familiar with the ones I designed, after making up new cable patterns writing instructions for my knitters. Still, there were a few surprises.

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